Privacy Policy
In plain language
1. Who we are
2. Information we collect
Depending on how you use the website, we may collect:
- Contact information, such as your name, email address, and other details you provide.
- Business and enquiry information, including your business stage, platforms, goals, timeframe, budget, technical needs, and message.
- Assessment information, including your answers and result from the Business Systems Assessment.
- Marketing information, including subscription status, email engagement, and communication preferences.
- Transaction information if online purchases become available, such as purchase, billing, and access records. Full payment-card details are generally processed by the selected payment provider rather than stored by us.
- Technical and usage information, such as IP address, browser, device, approximate location, pages visited, referring page, and interactions with the website or advertisements.
- Communications you send to us and records reasonably needed to manage an existing or potential business relationship.
We collect information directly from you, automatically through website technologies, and from service providers involved in forms, analytics, advertising, email, scheduling, payments, or website operations.
3. How and why we use personal information
- respond to general messages and service enquiries;
- review suitability, prepare proposals, and manage client relationships;
- calculate and email Business Systems Assessment results;
- send operational messages, requested resources, newsletters, offers, and other disclosed marketing communications;
- provide and support future courses, templates, digital products, or purchases;
- operate, secure, troubleshoot, analyze, and improve the website and services;
- measure advertising performance and show relevant advertising where permitted;
- maintain business, tax, security, and legal records; and
- establish, exercise, or defend legal claims and comply with applicable law.
We process information only where there is an appropriate basis, which may include your consent, steps taken at your request, performance of a contract, compliance with legal obligations, or legitimate business interests that do not override your rights.
4. Email communications and consent
Certain forms may add you to the Novelyn & Co. email list when this is clearly disclosed beside the form. This may include the Business Systems Assessment. You may unsubscribe from general marketing at any time by using the link in an email. We may still send non-marketing messages needed to respond to your enquiry, provide a requested result or purchase, or manage an active business relationship.
5. Cookies, analytics, and advertising
The website may use essential cookies and similar technologies required for security, navigation, forms, and preferences. With your consent where required, it may also use analytics and advertising technologies, including Google Analytics, Meta Pixel, or similar tools.
These tools may collect technical and usage information to help us understand website activity, measure campaigns, improve the experience, and deliver or measure relevant advertising. A cookie banner will allow you to manage non-essential cookies. You may also adjust browser settings, although disabling certain cookies may affect website functions.
6. How we share information
We may share information only as reasonably necessary with:
- website hosting, form, CRM, email, assessment, scheduling, analytics, advertising, automation, cloud-storage, security, and payment providers;
- professional advisers, contractors, or support providers bound by appropriate confidentiality or data-protection duties;
- government authorities, regulators, courts, or other parties when required by law or necessary to protect rights and safety; and
- a successor or relevant party in connection with a genuine business sale, restructuring, or transfer, subject to appropriate safeguards.
We do not sell personal information in the ordinary meaning of selling a customer list for money. Some advertising technologies may involve data sharing as described in the cookie section and controlled through available consent settings.
7. International processing
8. Retention
9. Security
10. Your privacy rights
Subject to applicable law and any lawful exceptions, you may have rights to be informed, access personal information, object to or withdraw consent from certain processing, correct inaccurate information, request erasure or blocking, receive portable data, claim damages, and file a complaint with the Philippine National Privacy Commission.
To exercise a right, use the website contact form and provide enough detail for us to identify the relevant information and verify your request. Withdrawing consent does not affect processing already lawfully completed.